Dating with SkyEurope – the sky’s the limit!
How far are brands going to go to get us to sit up and takn notice of them? Many brand gorilla marketing ideas are absolute crap… but this actually has some legs I’m pleased to say!
SkyDate will be hosted on board a Boeng 737-700, 36,000 feet up in the air on the 28th November 2007. The trip is from London Luton to Prague and I must say that it’s an absolute pleasure to see an airline trying something different.
My feeling is that the toilets will be well guarded for people wanting to join the mile high club!
Each SkyDate participant will be assigned a reserved seat for the start of the flight. After the speed dating begins, a signal will ring every 5 minutes ending one round and beginning the next. The women will remain seated, while the men rotate seats for the next round. The rotations will continue until you have met all of the candidates printed on your SkyDate flight card. After each round, you will get the opportunity to cast a secret vote about the person you just met. Do you want to see him or her again?
After the SkyDate trip, all votes will be compiled and we will provide you with the profiles of the participants with whom you “match” (a “match” is when both participants have voted to meet each other again).
A SkyDate ticket costs £99 per person. In this price are included: the return flight with SkyEurope, the airport taxes, booking fee, the overnight stay in a four-star hotel, the city tour and the transportation from and to Prague Airport.
Bookings can be made here:
Czech Travel
0845 050 76 73
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